34
pencil
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Price range
Good$3.45–$26.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$11.44avg listing price — sweet spot $15–$100
Growth
Okay+8.6%90-day search growth — must beat 0% to launch
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Review moat
Bad6,269.11avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$0$0/yr · 14K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale