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50

probiotics

Worth a look

Shows low returns (0.0%), but a small market ($41K/yr) keeps it on the watch list.

Market size 10Growth 23Conversion 68Competition 64Returns 100Price range 84Avg price 95Brand share 62Review moat 24Quality gap 22

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$28.81

avg listing price — sweet spot $15–$100

Price range

Great$6.60–$65.88

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good6.1%

search→purchase rate — share of searches ending in a sale

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Review moat

Bad6,147.85

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-3.6%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$41K

$41K/yr · 23K searches

Search terms