37
eye drops
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible47.38avg incumbent reviews — the moat a new listing must climb
Conversion
Great10.9%search→purchase rate — share of searches ending in a sale
Avg price
Good$14.54avg listing price — sweet spot $15–$100
Price range
Good$7.15–$26.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad79%top-5 click share — a locked-up shelf
Growth
Bad-29.5%90-day search growth — must beat 0% to launch
Market size
Bad$9K$9K/yr · 6K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Low Review Barrier