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dates
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Review moat
Incredible6.91avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Good$1.92–$38.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.20avg listing price — sweet spot $15–$100
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Competition
Bad76%top-5 click share — a locked-up shelf
Growth
Bad-44.9%90-day search growth — must beat 0% to launch
Market size
Bad$0$0/yr · 13K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale