31
cream
Skip itPrices mostly outside the sweet spot ($2.71–$13.84) — this niche doesn't clear our bar today.
Review moat
Incredible8.89avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Avg price
Bad$7.44avg listing price — sweet spot $15–$100
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Growth
Bad-34.8%90-day search growth — must beat 0% to launch
Market size
Bad$7K$7K/yr · 24K searches
Price range
Bad$2.71–$13.84cheapest to priciest tracked listing — scored on the share inside $15–$100