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coconut oil
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$18.13avg listing price — sweet spot $15–$100
Price range
Good$7.61–$29.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Review moat
Bad14,140.53avg incumbent reviews — the moat a new listing must climb
Growth
Bad-22.2%90-day search growth — must beat 0% to launch
Market size
Bad$0$0/yr · 14K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale