37
anchovies
Skip itA small market ($1K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible12.2avg incumbent reviews — the moat a new listing must climb
Quality gap
Incredible3.7★avg incumbent rating — lower means beatable quality
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Avg price
Okay$8.89avg listing price — sweet spot $15–$100
Competition
Bad72%top-5 click share — a locked-up shelf
Growth
Bad-15.3%90-day search growth — must beat 0% to launch
Price range
Bad$2.03–$15.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$1K$1K/yr · 5K searches
Brand share
Bad100%top-5 brand share — brand-locked demand