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sumikko gurashi
Skip itA small market ($2K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$26.74avg listing price — sweet spot $15–$100
Review moat
Great253.71avg incumbent reviews — the moat a new listing must climb
Price range
Great$11.09–$45.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.9%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-16.4%90-day search growth — must beat 0% to launch
Brand share
Bad93%top-5 brand share — brand-locked demand
Competition
Bad93%top-5 click share — a locked-up shelf
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$2K$2K/yr · 30K searches