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luggage
Skip itWeak search conversion (0.1%) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Avg price
Good$131.39avg listing price — sweet spot $15–$100
Growth
Good+27.5%90-day search growth — must beat 0% to launch
Review moat
Okay1,962.3avg incumbent reviews — the moat a new listing must climb
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Price range
Bad$40.57–$392.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$10K$10K/yr · 97K searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale