45
cap
Skip itA small market ($4K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$25.72avg listing price — sweet spot $15–$100
Price range
Great$6.31–$54.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+59.9%90-day search growth — must beat 0% to launch
Brand share
Good64%top-5 brand share — brands hold most of the demand
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.4%return rate — above 5% kills the launch gate
Review moat
Okay3,891.19avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$4K$4K/yr · 15K searches