41
phone
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Review moat
Great469.1avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Returns
Good2.5%return rate — above 5% kills the launch gate
Growth
Okay+18.4%90-day search growth — must beat 0% to launch
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Avg price
Okay$320.52avg listing price — sweet spot $15–$100
Price range
Bad$23.71–$1094.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$0$0/yr · 52K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale