48
backpack
Skip itWeak search conversion (0.1%) — this niche doesn't clear our bar today.
Competition
Great21%top-5 click share — an open shelf
Brand share
Great47%top-5 brand share — no brand owns this niche
Avg price
Great$86.30avg listing price — sweet spot $15–$100
Growth
Good+36.1%90-day search growth — must beat 0% to launch
Returns
Good2.7%return rate — above 5% kills the launch gate
Price range
Okay$13.01–$270.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad4,554.58avg incumbent reviews — the moat a new listing must climb
Market size
Bad$8K$8K/yr · 154K searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale