29
tea tree oil
Skip itA small market ($1K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Good$13.66avg listing price — sweet spot $15–$100
Price range
Good$10.35–$20.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,289.5avg incumbent reviews — the moat a new listing must climb
Growth
Bad-3.0%90-day search growth — must beat 0% to launch
Competition
Bad91%top-5 click share — a locked-up shelf
Market size
Bad$1K$1K/yr · 3K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Low Review Barrier