Skip to content
39

kids sunscreen

Skip it

A small market ($3K/yr) — this niche doesn't clear our bar today.

Market size 1Growth 23Conversion 46Competition 23Returns 99Price range 78Avg price 88Brand share 41Review moat 25Quality gap 42

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Great$20.28

avg listing price — sweet spot $15–$100

Price range

Great$10.50–$32.24

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay3.6%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Review moat

Bad4,502.33

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-4.9%

90-day search growth — must beat 0% to launch

Competition

Bad72%

top-5 click share — a locked-up shelf

Market size

Bad$3K

$3K/yr · 4K searches

Search terms