53
face mask
Worth a lookShows low returns (0.2%), but a small market ($6K/yr) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Competition
Great33%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good67%top-5 brand share — brands hold most of the demand
Growth
Good+20.1%90-day search growth — must beat 0% to launch
Avg price
Okay$11.86avg listing price — sweet spot $15–$100
Price range
Okay$0.69–$28.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Review moat
Bad4,773.69avg incumbent reviews — the moat a new listing must climb
Market size
Bad$6K$6K/yr · 20K searches
Signals Low Review Barrier