Plushie
FailBuyers convert on only 0.4% of searches, so Plushie is a Fail.
- Flapen Score
- 41 / 100Ranks 40 of 51 Toys niches · −6 vs the category median of 4741
- Market size
- $162K/yr280K searches / yr
- 90-day growth
- -19.1%search demand this quarter
- Competition
- 46%top-5 click share · 12 brands · 51 sellers
Flapen Score
Plushie against its category
The dotted line is the Toys average. Past it, Plushie is stronger. Inside it, weaker.
Market
The Plushie market on Amazon at a glance
Shoppers on Amazon Saudi Arabia searched for Plushie 280K times last year and spent an estimated $162K. The top 5 brands take 94% of clicks. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 280K times in the last 12 months. That counts every search on Amazon Saudi Arabia for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -19.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $162K a year.
- Searches, last 12 months
- 280K
- Growth, 90 days vs prior 90
- -19.1%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $162Ka year
- Top search term
- jellycat141K searches a year
02 · Price
A sale here is worth $152.47.
Listings sell for $152.47 on average, from $14.40 to $476.44. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $152.47 that is $0 to $15K a year per listing.
- Average price
- $152.47above the $15 to $100 sweet spot
- Price range
- $14.40–$476.44
- Amazon Saudi Arabia median price
- $69.41across 1,863 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$15K
- Returns
- 1.6%of orders · Amazon Saudi Arabia median 1.8%
03 · Entry bar
The bar here is low.
28% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 22.9% of listings are out of stock. The average listing ranks #245 within Toys. It carries 168 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 28%
- Prime listings
- 95%
- Out of stock, average day
- 22.9%
- Average rank
- #245in Toys
- Average rating
- 4.44 starsAmazon Saudi Arabia average 4.21 stars
- Average reviews
- 168per listing
- Listings tracked
- 40
04 · Newcomers
1 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Plushie products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 rising
Sellers
51
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
46%
Top 20: 83%
Open market
5%
- Brand 171%
- Brand 210%
- Brand 37%
- Brand 44%
- Brand 53%
- Brand 61%
- Open — no brand owns it (6 brands, 5%)
Demand
Plushie search demand
Weekly searches over the year. Pick a range.
Search terms
Top Plushie search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- jellycat141K/yr
- plushie32K/yr
- jelly cat27K/yr
- دمى محشوة12K/yr
- دمية محشوة14K/yr
- stuffed animals13K/yr
- plush13K/yr
- plushies10K/yr
- stuffed toys6K/yr
- jellycats6K/yr
Reviews and returns
What reviews say buyers love and hate about Plushie
We read the reviews and the return reasons for every product selling here.
“the stitches came off after a week”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
11 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Plushie questions
Answered from the same tracked data.






