Skip to content

Rice Cooker

Fail

Prices span $57.41–$581.84, mostly outside the sweet spot, so Rice Cooker is a Fail.

Flapen Score
48
48 / 100
Ranks 155 of 291 Home niches · −1 vs the category median of 49
Market size
$467K/yr317K searches / yr
90-day growth
-6.0%search demand this quarter
Competition
49%top-5 click share · 17 brands · 43 sellers

Flapen Score

Rice Cooker against its category

The dotted line is the Home average. Past it, Rice Cooker is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rice Cooker market on Amazon at a glance

Shoppers on Amazon Saudi Arabia searched for Rice Cooker 317K times last year and spent an estimated $467K. The top 5 brands take 68% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 317K times in the last 12 months. That counts every search on Amazon Saudi Arabia for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $467K a year.

Searches, last 12 months
317K
Growth, 90 days vs prior 90
-6.0%
Conversion, latest week
1.0%
Market size, estimated
$467Ka year
Peak month
February1.3× the quietest month
Top search term
rice cooker250K searches a year

02 · Price

A sale here is worth $143.08.

Listings sell for $143.08 on average, from $57.41 to $581.84. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $143.08 that is $0 to $14K a year per listing.

Average price
$143.08above the $15 to $100 sweet spot
Price range
$57.41–$581.84
Amazon Saudi Arabia median price
$69.41across 1,863 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$14K
Returns
3.6%of orders · Amazon Saudi Arabia median 1.8%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #16 within Home. It carries 962 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
6.7%
Average rank
#16in Home
Average rating
4.13 starsAmazon Saudi Arabia average 4.21 stars
Average reviews
962per listing
Listings tracked
27

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Rice Cooker products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.

$0$23K$47K$70K$93K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

43

Est. top-5 brand share

68%

Top 20: 100%

Est. top-5 click share

49%

Top 20: 90%

Open market

28%

  • BLACK+DECKER41%
  • Geepas9%
  • XVersion7%
  • Nikai6%
  • HITACHI5%
  • Nutricook4%

Demand

Rice Cooker search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KHoliday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Rice Cooker search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • rice cooker250K/yr
  • rice cooker small25K/yr
  • طباخة رز14K/yr
  • mini rice cooker5K/yr
  • philips rice cooker4K/yr
  • rice maker5K/yr
  • rice cooker 1 litre6K/yr
  • rice cooker 1.8 litre6K/yr

Reviews and returns

What reviews say buyers love and hate about Rice Cooker

We read the reviews and the return reasons for every product selling here.

45%of positive reviews mention “الجودة الشاملة”
25%of negative reviews mention “الجودة الشاملة”
3.6%of orders come back
“Bad quality”
A buyer, on “الجودة الشاملة”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

FAQ

Common Rice Cooker questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data