philips kettle
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Good2.0%return rate — above 5% kills the launch gate
Avg price
Good$118.64avg listing price — sweet spot $15–$100
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,181.32avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Price range
Okay$62.40–$186.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-3.9%90-day search growth — must beat 0% to launch
Market size
Bad$74K$74K/yr · 25K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Saudi Arabia niche tracking, philips kettle is a $74K/yr Amazon Saudi Arabia market (25K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 36/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
philips kettle market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- $59K–$89K
- units × avg price
- Conversion rate
- 2.5%
- Avg BSR
- #119
- Page quality
- 0%
- Prime
- 95%
- Sponsored
- 77%
- Out of stock
- 0.0%
- Avg brand age
- 37 months
- Avg seller age
- 56 days
Competition & brand share
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.Brands
4 falling
Sellers
44
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
55%
Top 20: 97%
Open market
0%
- PHILIPS65%
- Braun18%
- T-Fal15%
- BLACK+DECKER2%
Demand
Weekly Amazon search volume, last 21 weeks — -3.9% search growth over the last 90 days.Top philips kettle search terms
- philips kettle9K/yr
- غلاية براون7K/yr
- غلاية تيفال6K/yr
- غلاية فيلبس3K/yr
Top philips kettle products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 22 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Philips Electric Kettle - 1.7L Capacity Spring Lid Indicator Light Pirouette Base Stainless Steel - HD9350/92
PHILIPS$81.734.5★1,122 rev
PHILIPS Electric Kettle 1.7 Litre - Glass - Frequency 50/60 Hz - HD9339/81
PHILIPS$136.114.6★1,464 rev
Philips Kettle - 2200W 1.7L 360 pirouette base On/Off LED light Auto Shut-off Removable filter Cord storage Charcoal Grey - HD9314/90
PHILIPS$78.124.5★126 rev
Philips Kettle 5000 Series - 2200W 1.7L Capacity Stainless Steel Spring Lid Auto-off 360 Pirouette Black/Copper - HD9352/31
PHILIPS$140.074.6★1,464 rev
TEFAL Kettle | Element 1.7 Litre Electric Kettle | 2400 W | White | Plastic | Stainless Steel | 2 Years Warranty | KO200127
T-Fal$65.794.4★46 rev
Newest
by launch datePhilips Kettle - 2200W 1.7L 360 pirouette base On/Off LED light Auto Shut-off Removable filter Cord storage Charcoal Grey - HD9314/90
PHILIPS$78.12126 rev
TEFAL Morning Kettle | 1.7 L | One-Cup Indicator | One-Handed Opening | Easy to Clean | Removable Anti-Scale Filter | 360 Rotational Base | Auto-Off | Grey | 2 Years Warranty | KO2M0B27
T-Fal$92.9155 rev
Philips Kettle 5000 Series - 2200W 1.7L Capacity Stainless Steel Spring Lid Auto-off 360 Pirouette Black/Copper - HD9352/31
PHILIPS$140.071,464 rev
Philips 2200W Daily Collection Metal Kettle Silver And Black Hd9350/92 Stainless Steel And Black
PHILIPS$96.9442 rev
Braun PurShine Kettle 1.7L 2200W Double scale water window Practical flip lid Fast boiling system Anti-scale filter protection system WK1500BK Steel
Braun$155.0239 rev
Trending
90-day click momentum
BLACK+DECKER 1.7 Litre Concealed Coil Stainless Steel Kettle Silver - Jc450-B5 2 Years Warranty
BLACK+DECKER$62.404.2★
TEFAL Kettle | Element 1.7 Litre Electric Kettle | 2400 W | White | Plastic | Stainless Steel | 2 Years Warranty | KO200127
T-Fal$65.794.4★
Braun PurShine Kettle 1.7L 2200W Double scale water window Practical flip lid Fast boiling system Anti-scale filter protection system WK1500BK Steel
Braun$155.024.6★
TEFAL Kettle | SAFETEA 1.7 Litre Electric Kettle | 1800 W | Double Layer | 360 rotational base | Automatic switch OFF | Black | 2 Years Warranty | KO260865
T-Fal$119.154.4★
Tefal 2400W 1.7 L Capacity Equinox Kettle (Model KO3 30827)
T-Fal$102.675.0★
What buyers say about philips kettle
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“It is an advantage that it is very stylish”
“worth the money”
“nice design”
“easy of use”
“durable”
What buyers complain about
“the base started to rust after less than a year”
“However, after the usage of less than a month the stainless steal inside the kettle start to have scale and the automatic turn off does not work”
“7 time i got burn become outer layer is not insulated”
Top return reasons
Common questions
- Is philips kettle profitable to sell on Amazon Saudi Arabia?
- The niche generates $74K/yr across 22 tracked products. 90-day search growth is -3.9%. Flapen's verdict: Skip it (36/100).
- How competitive is the philips kettle niche?
- 4 brands and 44 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in philips kettle?
- Top complaints mined from reviews: الصدأ/التآكل, الوظيفة - بشكل عام, قابلة للاشتعال. The return rate is 2.0%.
- What does it cost to enter the philips kettle niche?
- Listings span $62.40–$186.73; the average listing price is $118.64 (sweet spot $15–$100). The average incumbent carries 2,181 reviews — the moat a new listing must climb.