Philips Kettle
FailThe top 5 brands take 100% of clicks, so Philips Kettle is a Fail.
- Flapen Score
- 36 / 100Ranks 267 of 291 Home niches · −13 vs the category median of 4936
- Market size
- $74K/yr25K searches / yr
- 90-day growth
- -3.9%search demand this quarter
- Competition
- 55%top-5 click share · 4 brands · 44 sellers
Flapen Score
Philips Kettle against its category
The dotted line is the Home average. Past it, Philips Kettle is stronger. Inside it, weaker.
Market
The Philips Kettle market on Amazon at a glance
Shoppers on Amazon Saudi Arabia searched for Philips Kettle 25K times last year and spent an estimated $74K. All 4 brands take every click. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 2.5% of those searches ended in a purchase.
Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon Saudi Arabia for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.
- Searches, last 12 months
- 25K
- Growth, 90 days vs prior 90
- -3.9%
- Conversion, latest week
- 2.5%
- Market size, estimated
- $74Ka year
- Top search term
- philips kettle9K searches a year
02 · Price
A sale here is worth $118.64.
Listings sell for $118.64 on average, from $62.40 to $186.73. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $118.64 that is $0 to $12K a year per listing.
- Average price
- $118.64above the $15 to $100 sweet spot
- Price range
- $62.40–$186.73
- Amazon Saudi Arabia median price
- $69.41across 1,863 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$12K
- Returns
- 2.0%of orders · Amazon Saudi Arabia median 1.8%
03 · Entry bar
The bar here is reviews.
77% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #119 within Home. It carries 2,181 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 95%
- Out of stock, average day
- 0.0%
- Average rank
- #119in Home
- Average rating
- 4.46 starsAmazon Saudi Arabia average 4.21 stars
- Average reviews
- 2,181per listing
- Listings tracked
- 22
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Philips Kettle products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Philips Electric Kettle - 1.7L Capacity Spring Lid Indicator Light Pirouette Base Stainless Steel - HD9350/92
- Price
- $81.73
- Rating
- 4.5/5
- Reviews
- 1,122
- Age
- 4y ago

PHILIPS Electric Kettle 1.7 Litre - Glass - Frequency 50/60 Hz - HD9339/81
- Price
- $136.11
- Rating
- 4.6/5
- Reviews
- 1,464
- Age
- 5y ago

Philips Kettle - 2200W 1.7L 360 pirouette base On/Off LED light Auto Shut-off Removable filter Cord storage Charcoal Grey - HD9314/90
- Price
- $78.12
- Rating
- 4.5/5
- Reviews
- 126
- Age
- 1y ago

Philips Kettle 5000 Series - 2200W 1.7L Capacity Stainless Steel Spring Lid Auto-off 360 Pirouette Black/Copper - HD9352/31
- Price
- $140.07
- Rating
- 4.6/5
- Reviews
- 1,464
- Age
- 2y ago

TEFAL Kettle | Element 1.7 Litre Electric Kettle | 2400 W | White | Plastic | Stainless Steel | 2 Years Warranty | KO200127
- Price
- $65.79
- Rating
- 4.4/5
- Reviews
- 46
- Age
- 6y ago
Trending
estimated 90-day click momentum
BLACK+DECKER 1.7 Litre Concealed Coil Stainless Steel Kettle Silver - Jc450-B5 2 Years Warranty
- Price
- $62.40
- Rating
- 4.2/5
- Reviews
- 1,068
- Age
- 7y ago

TEFAL Kettle | Element 1.7 Litre Electric Kettle | 2400 W | White | Plastic | Stainless Steel | 2 Years Warranty | KO200127
- Price
- $65.79
- Rating
- 4.4/5
- Reviews
- 46
- Age
- 6y ago

Braun PurShine Kettle 1.7L 2200W Double scale water window Practical flip lid Fast boiling system Anti-scale filter protection system WK1500BK Steel
- Price
- $155.02
- Rating
- 4.6/5
- Reviews
- 39
- Age
- 3y ago

TEFAL Kettle | SAFETEA 1.7 Litre Electric Kettle | 1800 W | Double Layer | 360 rotational base | Automatic switch OFF | Black | 2 Years Warranty | KO260865
- Price
- $119.15
- Rating
- 4.4/5
- Reviews
- 86
- Age
- 6y ago

Tefal 2400W 1.7 L Capacity Equinox Kettle (Model KO3 30827)
- Price
- $102.67
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 7y ago
Newest
by launch date
Philips Kettle - 2200W 1.7L 360 pirouette base On/Off LED light Auto Shut-off Removable filter Cord storage Charcoal Grey - HD9314/90
- Price
- $78.12
- Rating
- 4.5/5
- Reviews
- 126
- Age
- 1y ago

TEFAL Morning Kettle | 1.7 L | One-Cup Indicator | One-Handed Opening | Easy to Clean | Removable Anti-Scale Filter | 360 Rotational Base | Auto-Off | Grey | 2 Years Warranty | KO2M0B27
- Price
- $92.91
- Rating
- 4.3/5
- Reviews
- 55
- Age
- 1y ago

Philips Kettle 5000 Series - 2200W 1.7L Capacity Stainless Steel Spring Lid Auto-off 360 Pirouette Black/Copper - HD9352/31
- Price
- $140.07
- Rating
- 4.6/5
- Reviews
- 1,464
- Age
- 2y ago

Philips 2200W Daily Collection Metal Kettle Silver And Black Hd9350/92 Stainless Steel And Black
- Price
- $96.94
- Rating
- 4.6/5
- Reviews
- 42
- Age
- 3y ago

Braun PurShine Kettle 1.7L 2200W Double scale water window Practical flip lid Fast boiling system Anti-scale filter protection system WK1500BK Steel
- Price
- $155.02
- Rating
- 4.6/5
- Reviews
- 39
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 falling
Sellers
44
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
55%
Top 20: 97%
Open market
0%
- PHILIPS65%
- Braun18%
- T-Fal15%
- BLACK+DECKER2%
Demand
Philips Kettle search demand
Weekly searches over the year. Pick a range.
Search terms
Top Philips Kettle search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- philips kettle9K/yr
- غلاية براون7K/yr
- غلاية تيفال6K/yr
- غلاية فيلبس3K/yr
Reviews and returns
What reviews say buyers love and hate about Philips Kettle
We read the reviews and the return reasons for every product selling here.
“the base started to rust after less than a year”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Philips Kettle questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data






