Skip to content
33

harry potter

Skip it

Weak search conversion (0.3%) — this niche doesn't clear our bar today.

Market size 38Growth 24Conversion 4Competition 77Returns 36Price range 11Avg price 47Brand share 16Review moat 33Quality gap 20

Competition

Great38%

top-5 click share — an open shelf

Avg price

Okay$193.54

avg listing price — sweet spot $15–$100

Market size

Okay$190K

$190K/yr · 317K searches

Returns

Okay4.1%

return rate — above 5% kills the launch gate

Review moat

Okay3,246.09

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-2.9%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Brand share

Bad93%

top-5 brand share — brand-locked demand

Price range

Bad$19.88–$720.88

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Trend