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Carpets & Rugs

Fail

Buyers convert on only 0.3% of searches, so Carpets & Rugs is a Fail.

Flapen Score
42
42 / 100
Ranks 238 of 291 Home niches · −7 vs the category median of 49
Market size
$366K/yr1.1M searches / yr
90-day growth
-24.9%search demand this quarter
Competition
42%top-5 click share · 11 brands · 34 sellers

Flapen Score

Carpets & Rugs against its category

The dotted line is the Home average. Past it, Carpets & Rugs is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Carpets & Rugs market on Amazon at a glance

Shoppers on Amazon Saudi Arabia searched for Carpets & Rugs 1.1M times last year and spent an estimated $366K. The top 5 brands take 92% of clicks. Demand peaks in Feb–Nov. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon Saudi Arabia for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -24.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $366K a year.

Searches, last 12 months
1.1M
Growth, 90 days vs prior 90
-24.9%
Conversion, latest week
0.3%
Market size, estimated
$366Ka year
Peak month
February1.8× the quietest month
Top search term
سجادة غرفة معيشة187K searches a year

02 · Price

A sale here is worth $137.80.

Listings sell for $137.80 on average, from $35.37 to $267.10. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $137.80 that is $0 to $14K a year per listing.

Average price
$137.80above the $15 to $100 sweet spot
Price range
$35.37–$267.10
Amazon Saudi Arabia median price
$69.41across 1,863 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$14K
Returns
5.0%of orders · Amazon Saudi Arabia median 1.8%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.1% of listings are out of stock. The average listing ranks #34 within Home. It carries 301 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
12.1%
Average rank
#34in Home
Average rating
4.19 starsAmazon Saudi Arabia average 4.21 stars
Average reviews
301per listing
Listings tracked
37

04 · Newcomers

8 of last year's 29 launches cleared the first-year sales bar.

29 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
29
Successful launches
8Amazon's first-year sales bar
Average brand age
32 months

Products

Top Carpets & Rugs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

34

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

42%

Top 20: 81%

Open market

5%

  • Brand 133%
  • Brand 231%
  • Brand 324%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (5 brands, 5%)

Demand

Carpets & Rugs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Holiday '24Spike '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Feb, Nov · busiest ÷ quietest = 1.8×

Search terms

Top Carpets & Rugs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • سجادة غرفة معيشة187K/yr
  • سجاد179K/yr
  • carpets & rugs180K/yr
  • carpet68K/yr
  • سجاده ارضيه68K/yr
  • rug50K/yr
  • سجادة55K/yr
  • سجادة غرفة نوم40K/yr
  • فرشه ارضيه للغرفه46K/yr
  • سجاده34K/yr

Reviews and returns

What reviews say buyers love and hate about Carpets & Rugs

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “الجودة الشاملة”
50%of negative reviews mention “الجودة الشاملة”
5.0%of orders come back
“quality average”
A buyer, on “الجودة الشاملة”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

Keep looking

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FAQ

Common Carpets & Rugs questions

Answered from the same tracked data.