- Flapen Score
- 44 / 100Ranks 214 of 291 Home niches · −5 vs the category median of 4944
- Market size
- $3.0M/yr1.7M searches / yr
- 90-day growth
- -44.6%search demand this quarter
- Competition
- 43%top-5 click share · 13 brands · 47 sellers
Flapen Score
Air Fryer against its category
The dotted line is the Home average. Past it, Air Fryer is stronger. Inside it, weaker.
Market
The Air Fryer market on Amazon at a glance
Shoppers on Amazon Saudi Arabia searched for Air Fryer 1.7M times last year and spent an estimated $3.0M. The top 5 brands take 88% of clicks. Demand peaks in Feb. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 0.6% of those searches ended in a purchase.
Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon Saudi Arabia for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -44.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.0M a year.
- Searches, last 12 months
- 1.7M
- Growth, 90 days vs prior 90
- -44.6%
- Conversion, latest week
- 0.6%
- Market size, estimated
- $3.0Ma year
- Peak month
- February3.6× the quietest month
- Top search term
- air fryer447K searches a year
02 · Price
A sale here is worth $284.76.
Listings sell for $284.76 on average, from $74.66 to $733.73. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $284.76 that is $71K to $142K a year per listing.
- Average price
- $284.76above the $15 to $100 sweet spot
- Price range
- $74.66–$733.73
- Amazon Saudi Arabia median price
- $69.41across 1,863 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $71K–$142K
- Returns
- 3.3%of orders · Amazon Saudi Arabia median 1.8%
03 · Entry bar
The bar here is reviews.
87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #23 within Home. It carries 2,219 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 100%
- Out of stock, average day
- 5.8%
- Average rank
- #23in Home
- Average rating
- 4.37 starsAmazon Saudi Arabia average 4.21 stars
- Average reviews
- 2,219per listing
- Listings tracked
- 39
04 · Newcomers
4 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Air Fryer products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Philips Airfryer XL - 6.2L 1700W See-Through Cooking Window 13 Cooking Methods 9 Preset Functions Touchscreen Rapid Air Technology Black - NA230/00
- Price
- $315.92
- Rating
- 4.6/5
- Reviews
- 403
- Age
- 1y ago

Philips Airfryer 2000 Series 4.2L - 1500W Power RapidAir Technology Digital Touch Screen 13 Cooking Options 9 preset Functions Up to 90% Less Fat Black - NA229/00
- Price
- $186.66
- Rating
- 4.5/5
- Reviews
- 194
- Age
- 1y ago

Philips Airfryer XL - 6.2L 1700W Analogue 12 Cooking Functions Rapid Air Technology Black - NA130/00
- Price
- $242.78
- Rating
- 4.0/5
- Reviews
- 136
- Age
- 1y ago

Philips Dual Basket AirFryer XXL - 9L 2750W Corded Electric Plastic & Stainless Steel Oil-Free 2 Drawers 8 Preset Functions Touchscreen Black - NA350/09
- Price
- $536.94
- Rating
- 4.6/5
- Reviews
- 150
- Age
- 2y ago

Philips Dual Basket Airfryer 1000 Series - 7.1L Capacity RapidAir Technology 10 Cooking Functions 90% Less Fat Compact Design removable divider
- Price
- $367.66
- Rating
- 4.7/5
- Reviews
- 25
- Age
- 1y ago
Trending
estimated 90-day click momentum
BLACK+DECKER Air Fryer 6.25L Large Capacity Rapid Hot Air Cooking Oil-Free Healthy Frying Adjustable Temperature Control Easy Clean Basket Family Size | AF625-B5
- Price
- $163.68
- Rating
- 4.4/5
- Reviews
- 993
- Age
- 3y ago

TAOISN 4.5L Air Fryer with Viewing Window 1400W Digital Air Fry Touch Screen Control 8 Presets Rapid Air Circulation Non-Stick Basket Free Silicone Tray & Tongs and Oil Brush
- Price
- $187.30
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 7mo ago

Healthy Air Fryer Without Oil Healthy Electric Air Fryer For Frying- Grilling- Baking- Roasting (12L) - 1350W | PR611
- Price
- $175.98
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 9mo ago

Ninja Crispi 4-in-1 Portable Glass Air Fryer Cooking System 1700W 1.4L & 3.8L Glass Containers with Storage Lids Cyberspace Gray FN101MEGY 2 Years Warranty Middle East Version
- Price
- $604.84
- Rating
- 4.6/5
- Reviews
- 3,160
- Age
- 1y ago

Philips Dual Basket Airfryer 1000 Series - 7.1L Capacity RapidAir Technology 10 Cooking Functions 90% Less Fat Compact Design removable divider
- Price
- $367.66
- Rating
- 4.7/5
- Reviews
- 25
- Age
- 1y ago
Newest
by launch date
Philips Stacked Dual Basket Airfryer - 5L + 5L 2 Stacked Basket Drawers 6 Preset Functions and 13 ways to cook Touchscreen Black - NA460/00
- Price
- $733.73
- Rating
- 3.4/5
- Reviews
- 8
- Age
- 7mo ago

TAOISN 4.5L Air Fryer with Viewing Window 1400W Digital Air Fry Touch Screen Control 8 Presets Rapid Air Circulation Non-Stick Basket Free Silicone Tray & Tongs and Oil Brush
- Price
- $187.30
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 7mo ago

Healthy Air Fryer Without Oil Healthy Electric Air Fryer For Frying- Grilling- Baking- Roasting (12L) - 1350W | PR611
- Price
- $175.98
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 9mo ago

BLACK+DECKER 8 in 1 Digital Air Fryer | 3.5L Capacity with Rapid Air Convection Technology | 1500W Power with Colored LED Display | Auto OFF Function with 3 Beep Shake Reminder | AF3550-B5
- Price
- $127.82
- Rating
- 4.2/5
- Reviews
- 94
- Age
- 1y ago

Philips Dual Basket Airfryer 1000 Series - 7.1L Capacity RapidAir Technology 10 Cooking Functions 90% Less Fat Compact Design removable divider
- Price
- $367.66
- Rating
- 4.7/5
- Reviews
- 25
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
47
Est. top-5 brand share
88%
Top 20: 100%
Est. top-5 click share
43%
Top 20: 82%
Open market
9%
- PHILIPS57%
- BLACK+DECKER17%
- NINJA6%
- Nutricook5%
- Impex3%
- taoisn3%
- Open — no brand owns it (7 brands, 9%)
Demand
Air Fryer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb · busiest ÷ quietest = 3.6×
Search terms
Top Air Fryer search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- air fryer447K/yr
- قلاية هوائية483K/yr
- air fryers86K/yr
- قلاية هوائية فيليبس194K/yr
- airfryer71K/yr
- philips air fryer69K/yr
- قلايه هوائيه72K/yr
- اير فراير50K/yr
- air fryer philips32K/yr
- fryers27K/yr
Reviews and returns
What reviews say buyers love and hate about Air Fryer
We read the reviews and the return reasons for every product selling here.
“its not working”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Air Fryer questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data






