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Kefir Grains

Fail

The top 5 brands take 100% of clicks, so Kefir Grains is a Fail.

Flapen Score
27
27 / 100
Ranks 269 of 272 Grocery niches · −19 vs the category median of 46
Market size
$5K/yr39K searches / yr
90-day growth
-15.0%search demand this quarter
Competition
88%top-5 click share · 3 brands · 8 sellers

Flapen Score

Kefir Grains against its category

The dotted line is the Grocery average. Past it, Kefir Grains is stronger. Inside it, weaker.

27Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kefir Grains market on Amazon at a glance

Shoppers on Amazon Saudi Arabia searched for Kefir Grains 39K times last year and spent an estimated $5K. All 3 brands take every click. Flapen scores it 27 out of 100, a Fail.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon Saudi Arabia for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -15.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
-15.0%
Conversion, latest week
2.9%
Market size, estimated
$5Ka year
Top search term
كفير12K searches a year

02 · Price

A sale here is worth $4.75.

Listings sell for $4.75 on average, from $2.51 to $11.62. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $4.75 that is $475 to $1K a year per listing.

Average price
$4.75under the $15 to $100 sweet spot
Price range
$2.51–$11.62
Amazon Saudi Arabia median price
$69.41across 1,863 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$475–$1K
Returns
0.0%of orders · Amazon Saudi Arabia median 1.8%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.6% of listings are out of stock. The average listing ranks #93 within Grocery. It carries 10 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
100%
Out of stock, average day
17.6%
Average rank
#93in Grocery
Average rating
4.55 starsAmazon Saudi Arabia average 4.21 stars
Average reviews
10per listing
Listings tracked
8

04 · Newcomers

3 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
3Amazon's first-year sales bar
Average brand age
39 months

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 88% of clicks. A locked shelf that new listings rarely crack.

$0$800$2K$2K$3K110100 Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

3 falling

Sellers

8

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

88%

Top 20: 100%

Open market

0%

  • Alsafi67%
  • Nada17%
  • ACTIVIA16%

Demand

Kefir Grains search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K800Spike '26DecJanFebMarAprMayJunJul

Peak months: Dec · busiest ÷ quietest = 1.9× · 8 of 12 months tracked

Search terms

Top Kefir Grains search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • كفير12K/yr
  • لبن كفير10K/yr
  • kefir9K/yr
  • kefir grains9K/yr

Reviews and returns

What reviews say buyers love and hate about Kefir Grains

We read the reviews and the return reasons for every product selling here.

83%of positive reviews mention “الجودة الشاملة”
<0.1%of orders come back, a rate Amazon rounds to zero
“Good quality”
A buyer, on “الجودة الشاملة”83% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

2 topics

NegativePositive

Keep looking

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FAQ

Common Kefir Grains questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data