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Decaf Coffee

brand-locked demand (top 5 brands take 93% of clicks) — Decaf Coffee doesn't clear our bar today.

Flapen Score

45
Skip it

Ranks 140 of 272 Grocery niches · −1 vs the category median of 46

Market size 28Growth 24Conversion 36Competition 20Returns 98Price range 42Avg price 94Brand share 17Review moat 80Quality gap 83
This niche Category average · 272 niches

Is Decaf Coffee profitable on Amazon?

According to Flapen's Amazon Saudi Arabia niche tracking, Decaf Coffee is a $122K/yr Amazon Saudi Arabia market (89K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Nov. Verdict: Skip it — 45/100.

Decaf Coffee: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -2.1% over the last 90 days and 2.9% of searches end in a purchase.

$122K

revenue / yr

Units sold / yr4K
Search volume / yr-2.1%89K
Conversion rate2.9%
Avg price$47.70

Who owns the niche?

The top 5 brands hold 93% of demand, so 7% of the market is open.

7%

open market share

Brands · sellers7 · 19
Top-5 product click share76%
Open market7%
Avg brand age53 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 11 products

Sponsored placement45%
New entrants (1y)2· 0 succeeded
Avg rating4.2★
Avg reviews390

Top Decaf Coffee products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

$0$12K$24K$37K$49K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

7 falling

Sellers

19

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

2%

  • Nescafe45%
  • illy24%
  • Nestle Nescafe8%
  • dr.CAFE8%
  • Cofique7%
  • Silverskin Coffee Roasters5%
  • Open — no brand owns it (1 brand, 2%)

Decaf Coffee demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume89KCVR2.9%Products11Brands7Top 5 Brands93%OOS Rate14.4%Rating4.2★Reviews390Avg BSR#71
2K2KSpike '24Black Friday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.7×

Top Decaf Coffee search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • decaf coffee30K/yr
  • قهوة ديكاف12K/yr
  • ديكاف9K/yr
  • قهوة بدون كافيين10K/yr
  • decaf8K/yr
  • نسكافيه ديكاف6K/yr
  • قهوة منزوعة الكافيين10K/yr
  • nescafe decaf4K/yr

What reviews say buyers love and hate about Decaf Coffee

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
الذوق العام50%

It tastes really good

المنتج المعلن عنه مقابل المنتج الفعلي25%

As expected

يشم25%

Nice taste and smell

What buyers complain about

100% of reviews
محترق/محمص/مخبوز أكثر من اللازم50%

roasted too much

تعليمات الطبخ50%

roasted too much

Common Decaf Coffee questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Decaf Coffee 45/100 on Amazon Saudi Arabia — Skip it. The niche generates $122K/yr across 11 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved -2.1% over the last 90 days.
Search demand for Decaf Coffee on Amazon Saudi Arabia peaks in Nov, where the busiest month runs 1.7× the quietest.

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