Brown Rice
MaybeThe average product has only 28 reviews. But shoppers spend an estimated $30K a year here, so Brown Rice is a Maybe.
- Flapen Score
- 52 / 100Top 22% of 272 Grocery niches · +6 vs the category median of 4652
- Market size
- $30K/yr35K searches / yr
- 90-day growth
- +18.9%search demand this quarter
- Competition
- 71%top-5 click share · 10 brands · 12 sellers
Flapen Score
Brown Rice against its category
The dotted line is the Grocery average. Past it, Brown Rice is stronger. Inside it, weaker.
Market
The Brown Rice market on Amazon at a glance
Shoppers on Amazon Saudi Arabia searched for Brown Rice 35K times last year and spent an estimated $30K. The top 5 brands take 80% of clicks. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 3.7% of those searches ended in a purchase.
Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon Saudi Arabia for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved +18.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.
- Searches, last 12 months
- 35K
- Growth, 90 days vs prior 90
- +18.9%
- Conversion, latest week
- 3.7%
- Market size, estimated
- $30Ka year
- Top search term
- brown rice24K searches a year
02 · Price
A sale here is worth $23.12.
Listings sell for $23.12 on average, from $6.67 to $37.61. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $23.12 that is $0 to $2K a year per listing.
- Average price
- $23.12inside the $15 to $100 sweet spot
- Price range
- $6.67–$37.61
- Amazon Saudi Arabia median price
- $69.41across 1,863 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 0.5%of orders · Amazon Saudi Arabia median 1.8%
03 · Entry bar
The bar here is low.
57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #137 within Grocery. It carries 28 reviews at 4.18 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 100%
- Out of stock, average day
- 2.7%
- Average rank
- #137in Grocery
- Average rating
- 4.18 starsAmazon Saudi Arabia average 4.21 stars
- Average reviews
- 28per listing
- Listings tracked
- 14
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Brown Rice products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Punjabi Almuhaidib Indian Brown Basmati Rice - 2Kg
- Price
- $19.39
- Rating
- 4.4/5
- Reviews
- 135
- Age
- 5y ago

Organic Brown Basmati Rice 1kg
- Price
- $15.40
- Rating
- 3.9/5
- Reviews
- 17
- Age
- 2y ago

Charminar First Grade Indian Long Grain Brown Basmati Rice 2 kg
- Price
- $16.00
- Rating
- 3.0/5
- Reviews
- 9
- Age
- 1y ago

Natureland Jasmine Brown Rice 1 Kg
- Price
- $29.90
- Rating
- 4.4/5
- Reviews
- 22
- Age
- 5y ago

Taj Al Hind First Grade Indian Brown Long Grain Basmati Rice Plastic Jar 2 kg
- Price
- $21.27
- Rating
- 3.9/5
- Reviews
- 5
- Age
- 1y ago
Trending
estimated 90-day click momentum
Alishaan Brown Basmati Rice Indian Long Grain Whole Grain 1 Kg Gluten Free High Fibre Zero Cholesterol
- Price
- $9.45
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Organic Brown Basmati Rice 1kg
- Price
- $15.40
- Rating
- 3.9/5
- Reviews
- 17
- Age
- 2y ago

Taj Al Hind First Grade Indian Brown Long Grain Basmati Rice Plastic Jar 2 kg
- Price
- $21.27
- Rating
- 3.9/5
- Reviews
- 5
- Age
- 1y ago

Natureland Jasmine Brown Rice Sprouted 1 Kg
- Price
- $33.88
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 4y ago

Natureland Jasmine Red Rice 1 Kg Brown
- Price
- $33.55
- Rating
- 4.2/5
- Reviews
- 10
- Age
- 5y ago
Newest
by launch date
Alishaan Brown Basmati Rice Indian Long Grain Whole Grain 1 Kg Gluten Free High Fibre Zero Cholesterol
- Price
- $9.45
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Charminar First Grade Indian Long Grain Brown Basmati Rice 2 kg
- Price
- $16.00
- Rating
- 3.0/5
- Reviews
- 9
- Age
- 1y ago

Taj Al Hind First Grade Indian Brown Long Grain Basmati Rice Plastic Jar 2 kg
- Price
- $21.27
- Rating
- 3.9/5
- Reviews
- 5
- Age
- 1y ago

Organic Brown Basmati Rice 1kg
- Price
- $15.40
- Rating
- 3.9/5
- Reviews
- 17
- Age
- 2y ago

Organic Land Organic Brown Short Grain Rice 1 kg Multicolour
- Price
- $30.66
- Rating
- 4.3/5
- Reviews
- 15
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 71% of clicks. A locked shelf that new listings rarely crack.
Brands
10 falling
Sellers
12
Est. top-5 brand share
80%
Top 20: 100%
Est. top-5 click share
71%
Top 20: 100%
Open market
13%
- Muhaidib22%
- Natureland21%
- Organic Tattva16%
- Charminar14%
- Taj Al Hind7%
- Markal7%
- Open — no brand owns it (4 brands, 13%)
Demand
Brown Rice search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5× · 8 of 12 months tracked
Search terms
Top Brown Rice search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- brown rice24K/yr
- رز بني7K/yr
- ارز بني4K/yr
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Brown Rice questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data






