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Umbrella

Maybe

Search demand grew +135.7% this quarter. But buyers convert on only 1.7% of searches, so Umbrella is a Maybe.

Flapen Score
61
61 / 100
Top 3% of 115 Fashion niches · +16 vs the category median of 45
Market size
$214K/yr233K searches / yr
90-day growth
+135.7%search demand this quarter
Competition
35%top-5 click share · 22 brands · 58 sellers

Flapen Score

Umbrella against its category

The dotted line is the Fashion average. Past it, Umbrella is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Umbrella market on Amazon at a glance

Shoppers on Amazon Saudi Arabia searched for Umbrella 233K times last year and spent an estimated $214K. The top 5 brands take 72% of clicks. Demand peaks in Jul–Dec. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 233K times in the last 12 months. That counts every search on Amazon Saudi Arabia for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +135.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $214K a year.

Searches, last 12 months
233K
Growth, 90 days vs prior 90
+135.7%
Conversion, latest week
1.7%
Market size, estimated
$214Ka year
Peak month
December3.4× the quietest month
Top search term
umbrella68K searches a year

02 · Price

A sale here is worth $54.15.

Listings sell for $54.15 on average, from $0.63 to $326.56. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $54.15 that is $0 to $5K a year per listing.

Average price
$54.15inside the $15 to $100 sweet spot
Price range
$0.63–$326.56
Amazon Saudi Arabia median price
$69.41across 1,863 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
3.0%of orders · Amazon Saudi Arabia median 1.8%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 14.7% of listings are out of stock. The average listing ranks #24 within Fashion. It carries 2,976 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
85%
Out of stock, average day
14.7%
Average rank
#24in Fashion
Average rating
4.15 starsAmazon Saudi Arabia average 4.21 stars
Average reviews
2,976per listing
Listings tracked
55

04 · Newcomers

0 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Umbrella products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

22 falling

Sellers

58

Top-5 brand share

72%

Top 20: 99%

Top-5 click share

35%

Top 20: 69%

Open market

22%

  • Brand 118%
  • Brand 218%
  • Brand 316%
  • Brand 411%
  • Brand 510%
  • Brand 66%

Demand

Umbrella search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jul, Dec · busiest ÷ quietest = 3.4×

Search terms

Top Umbrella search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • umbrella68K/yr
  • مظلة شمسية20K/yr
  • مظلة39K/yr
  • umbrella uv protection7K/yr
  • مظلة مطر36K/yr
  • مظله11K/yr
  • uv umbrella5K/yr
  • مضله6K/yr
  • مظلات5K/yr
  • مظله مطر9K/yr

Reviews and returns

What reviews say buyers love and hate about Umbrella

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “الجودة الشاملة”
25%of negative reviews mention “الحجم الكلي”
3.0%of orders come back
“Too big”
A buyer, on “الحجم الكلي”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

Keep looking

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Best Flapen score

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All tracked niches

FAQ

Common Umbrella questions

Answered from the same tracked data.