Umbrella
Umbrella shows demand growing +135.7% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 3% of 115 Fashion niches · +16 vs the category median of 45
Is Umbrella profitable on Amazon?
According to Flapen's Amazon Saudi Arabia niche tracking, Umbrella is a $214K/yr Amazon Saudi Arabia market (233K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Jul–Dec. Verdict: Worth a look — 61/100.
Umbrella: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +135.7% over the last 90 days and 1.7% of searches end in a purchase.
$214K
revenue / yr
Who owns the niche?
The top 5 brands hold 72% of demand, so 28% of the market is open.
28%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.
0/100
page quality · 55 products
Top Umbrella products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Baytion Auto Folding Umbrella UV Umbrella with UPF50+ 12-Rib Frame for Wind Resistance Waterproof Mini Travel Folding Umbrella for Rain and Sun Protection (Blue)
- Price
- $35.96
- Rating
- 4.0/5
- Reviews
- 197
- Age
- 1y ago
GoodTool Portable 8-Fold Travel Umbrella UV Resistant Folding Umbrella UPF 50+ Sun & Rain Protection Lightweight Pocket Umbrella with Storage Box for Daily Use & Travel (navy blue)
- Price
- $26.32
- Rating
- 3.6/5
- Reviews
- 19
- Age
- 9mo ago
Mini Umbrella for Travel Small Umbrella for Purse with Case for Sun and Rain Sun Umbrella with UPF 50+ UV Protection Lightweight & Compact Umbrella for Women Men Kids (Black)
- Price
- $32.38
- Rating
- 3.8/5
- Reviews
- 106
- Age
- 2y ago
GoodTool Portable Folding Umbrella Lightweight Travel Umbrella Parasol Suitable For Men And Women Suitable For Daily Sun And Rain Protection (Pure black)
- Price
- $25.67
- Rating
- 3.3/5
- Reviews
- 10
- Age
- 9mo ago
ZOMAKE Travel Umbrella for Rain Windproof Auto Open Umbrellas Compact Folding Portable for Men Women Seniors Reinforced Frame Quick Dry (10 Ribs) (Black)
- Price
- $67.85
- Rating
- 4.3/5
- Reviews
- 2,018
- Age
- 5y ago
Trending
90-day click momentum
Mini Umbrella Small Umbrella for Purse & Travle with Case; for Sun and Rain Sun Umbrella with UPF 50+ UV Protection Lightweight & Compact Umbrella for Women Men Kids
- Price
- $24.61
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 3mo ago
Compact Travel Umbrella - 7.5 in Folded Lightweight Pocket Size with Case Pink
- Price
- $6.10
- Rating
- 4.2/5
- Reviews
- 706
- Age
- 1y ago
Windproof Automatic Folding Travel Umbrella with Hook Handle - Compact and Portable for Outdoor Activities
- Price
- $5.92
- Rating
- 4.4/5
- Reviews
- 358
- Age
- 1y ago
GoodTool Portable 8-Fold Travel Umbrella UV Resistant Folding Umbrella UPF 50+ Sun & Rain Protection Lightweight Pocket Umbrella with Storage Box for Daily Use & Travel (dark green)
- Price
- $26.08
- Rating
- 3.6/5
- Reviews
- 19
- Age
- 9mo ago
G4Free 72 Inch Automatic Open Golf Umbrella Extra Large Oversize Double Canopy Vented Windproof Waterproof Stick Umbrellas (Navy Blue)
- Price
- $85.36
- Rating
- 4.6/5
- Reviews
- 31,128
- Age
- 3y ago
Newest
by launch dateMini Umbrella Small Umbrella for Purse & Travle with Case; for Sun and Rain Sun Umbrella with UPF 50+ UV Protection Lightweight & Compact Umbrella for Women Men Kids
- Price
- $24.61
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 3mo ago
GoodTool Portable 8-Fold Travel Umbrella UV Resistant Folding Umbrella UPF 50+ Sun & Rain Protection Lightweight Pocket Umbrella with Storage Box for Daily Use & Travel (navy blue)
- Price
- $26.32
- Rating
- 3.6/5
- Reviews
- 19
- Age
- 9mo ago
GoodTool Portable 8-Fold Travel Umbrella UV Resistant Folding Umbrella UPF 50+ Sun & Rain Protection Lightweight Pocket Umbrella with Storage Box for Daily Use & Travel (dark green)
- Price
- $26.08
- Rating
- 3.6/5
- Reviews
- 19
- Age
- 9mo ago
GoodTool Portable Folding Umbrella Lightweight Travel Umbrella Parasol Suitable For Men And Women Suitable For Daily Sun And Rain Protection (Pure black)
- Price
- $25.67
- Rating
- 3.3/5
- Reviews
- 10
- Age
- 9mo ago
Compact Travel Umbrella - 7.5 in Folded Lightweight Pocket Size with Case Pink
- Price
- $6.10
- Rating
- 4.2/5
- Reviews
- 706
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.
Brands
22 falling
Sellers
58
Top-5 brand share
72%
Top 20: 99%
Top-5 click share
35%
Top 20: 69%
Open market
22%
- GoodTool18%
- Baytion18%
- ZOMAKE16%
- MarlaMall11%
- Generic10%
- CUBY6%
Umbrella demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jul, Dec · busiest ÷ quietest = 3.4×
Top Umbrella search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- umbrella68K/yr
- مظلة شمسية20K/yr
- مظلة39K/yr
- umbrella uv protection7K/yr
- مظلة مطر36K/yr
- مظله11K/yr
- uv umbrella5K/yr
- مضله6K/yr
- مظلات5K/yr
- مظله مطر9K/yr
What reviews say buyers love and hate about Umbrella
What buyers mention most, as a share of all reviews.
What buyers love
88% of reviews“Excellent Quality”
“Durable and nice”
“Value for money”
“Its compact and lightweight, easy to carry in a bag or car, and the automatic open/close works smoothly most of the time”
“winter with one button you can expand on it”
What buyers complain about
73% of reviews“Too big”
“now it doesn't work anymore”
“not durable”
“Also the Velcro strap that goes around to tie it together seems like its going to rip off very soon”
“material is cheap”
Umbrella return rate & reasons
Why buyers send it back, as a share of all return requests.
3.0%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Umbrella questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
