Backpacks
Backpacks shows no brand lock-in (top 5 brands take 46% of clicks), but weak search conversion (0.2%) keeps it on the watch list.
Flapen Score
Top 10% of 284 Electronics niches · +10 vs the category median of 42
Is Backpacks profitable on Amazon?
According to Flapen's Amazon Saudi Arabia niche tracking, Backpacks is a $361K/yr Amazon Saudi Arabia market (1.5M searches/yr). The top 5 brands hold 46% of demand. Demand peaks in Jul–Aug. Verdict: Worth a look — 52/100.
Backpacks: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +39.1% over the last 90 days and 0.2% of searches end in a purchase.
$361K
revenue / yr
Who owns the niche?
The top 5 brands hold 46% of demand, so 54% of the market is open.
54%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 61 products
Top Backpacks products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Travel Laptop Backpack Water Resistant Anti-Theft Bag with USB Charging Port and Lock 14/15.6 Inch Computer Business Backpacks for Women Men College School Student Gift Bookbag Casual Hiking Daypack
- Price
- $87.40
- Rating
- 4.4/5
- Reviews
- 54,506
- Age
- 8y ago
FENRUIEN Business Travel Backpack for Men Expandable Water Resistant Computer Backpack with USB Port Black Laptop Backpack 15.6 Inch for College/Work
- Price
- $145.48
- Rating
- 4.5/5
- Reviews
- 481
- Age
- 4y ago
Besttravel Laptop Backpack Men Backpack Anti-Theft Backpack 15.6 Inch Laptop Backpack (Customer Can Receive Backpack With Or Without Logo)
- Price
- $63.46
- Rating
- 4.2/5
- Reviews
- 4,856
- Age
- 5y ago
Promate Travel Laptop Backpack Lightweight Water-Resistant Computer Bag with Anti-Theft Secure Pockets and Adjustable Padded Strap for Men Women 15.6 Inch Laptop and Notebook Alpha-BP
- Price
- $36.68
- Rating
- 4.2/5
- Reviews
- 26
- Age
- 4y ago
Adidas LK BP 3BAR unisex-child black 1 Size
- Price
- $33.03
- Rating
- 4.0/5
- Reviews
- 430
- Age
- 1y ago
Trending
90-day click momentum
ECOHUB School Backpack for Women 17.3 inch Suspended Laptop Backpack Water-Resistant College High School Bookbag 28L Travel Daypack with 12 Pockets for Causal Work Black
- Price
- $96.87
- Rating
- 4.6/5
- Reviews
- 287
- Age
- 1y ago
ECOHUB School Backpack for Women 17.3 inch Suspended Laptop Backpack Water-Resistant College High School Bookbag 28L Travel Daypack with 12 Pockets for Causal Work Pink
- Price
- $95.75
- Rating
- 4.6/5
- Reviews
- 287
- Age
- 1y ago
BAGSMAT Travel Laptop Backpack for Women Quilted College Laptop Backpack Work Laptop Backpack for Women Cute College Computer Bookbag Water-Resistant Casual Daypack Puffer Black
- Price
- $105.25
- Rating
- 4.6/5
- Reviews
- 375
- Age
- 1y ago
ULANZI BP09 Traker Camera Backpack 22L Versatile Camera Travel Bag Quick Access Well Organized Professional Photography Storage Shoulder Backpack for Sony/Nikon DSLR Cameras
- Price
- $323.62
- Rating
- 4.6/5
- Reviews
- 324
- Age
- 2y ago
BAGSMART Travel Backpack for Women 30L Quilted Backpack for Women Beige 17.3 x 12.6 x 7.9 inches Travel Backpack
- Price
- $143.17
- Rating
- 4.6/5
- Reviews
- 566
- Age
- 1y ago
Newest
by launch date
Asenlin Travel Laptop Backpack for Women & Men Water Resistant Business Slim Sturdy Laptops Backpack with USB Charging Port Fits 15.6 Inch Notebook College School Computer Bag-Blue
- Price
- $53.69
- Rating
- 4.7/5
- Reviews
- 154
- Age
- 11mo ago
ECOHUB School Backpack for Women 17.3 inch Suspended Laptop Backpack Water-Resistant College High School Bookbag 28L Travel Daypack with 12 Pockets for Causal Work Black
- Price
- $96.87
- Rating
- 4.6/5
- Reviews
- 287
- Age
- 1y ago
ECOHUB School Backpack for Women 17.3 inch Suspended Laptop Backpack Water-Resistant College High School Bookbag 28L Travel Daypack with 12 Pockets for Causal Work Pink
- Price
- $95.75
- Rating
- 4.6/5
- Reviews
- 287
- Age
- 1y ago
PUMA PUMA PHASE Small Backpack PUMA Black Unisex PUMA Black X
- Price
- $38.98
- Rating
- 4.3/5
- Reviews
- 943
- Age
- 1y ago
BAGSMART Travel Backpack for Women 30L Quilted Backpack for Women Beige 17.3 x 12.6 x 7.9 inches Travel Backpack
- Price
- $143.17
- Rating
- 4.6/5
- Reviews
- 566
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.
Brands
34 falling
Sellers
90
Top-5 brand share
46%
Top 20: 90%
Top-5 click share
34%
Top 20: 68%
Open market
48%
- Tzowla13%
- PUMA10%
- adidas9%
- FENRUIEN7%
- MATEIN7%
- Besttravel6%
Backpacks demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jul, Aug · busiest ÷ quietest = 7.7×
Top Backpacks search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- backpack270K/yr
- شنطة ظهر209K/yr
- حقيبة ظهر62K/yr
- شنطه ظهر59K/yr
- backpacks115K/yr
- school bag66K/yr
- شنط مدرسية251K/yr
- adidas backpack48K/yr
- شنطه مدرسه77K/yr
- شنط ظهر57K/yr
What reviews say buyers love and hate about Backpacks
What buyers mention most, as a share of all reviews.
What buyers love
82% of reviews“Good Quality”
“Excellent value for the money”
“Very nice bag also for others use Trip visit anywhere can go easy and looking Good”
“The material seems durable”
“Stylish”
What buyers complain about
65% of reviews“Not as pictures”
“Not good quality”
“poor quality and uncomfortable”
“Look like used”
“Not pure black”
Backpacks return rate & reasons
Why buyers send it back, as a share of all return requests.
4.4%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Backpacks questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
