37
outdoor
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Brand share
Great59%top-5 brand share — no brand owns this niche
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Avg price
Good$128.47avg listing price — sweet spot $15–$100
Returns
Okay3.4%return rate — above 5% kills the launch gate
Review moat
Okay2,894.44avg incumbent reviews — the moat a new listing must climb
Price range
Bad$32.41–$338.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-29.7%90-day search growth — must beat 0% to launch
Market size
Bad$0$0/yr · 26K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale