45
k18
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Competition
Great30%top-5 click share — an open shelf
Avg price
Good$131.16avg listing price — sweet spot $15–$100
Market size
Good$514K$514K/yr · 335K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad6,514.11avg incumbent reviews — the moat a new listing must climb
Growth
Bad-15.2%90-day search growth — must beat 0% to launch
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Price range
Bad$26.36–$640.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad98%top-5 brand share — brand-locked demand
Signals High Price