- Flapen Score
- 37 / 100Ranks 35 of 42 Automotive niches · −7 vs the category median of 4437
- Market size
- $92K/yr487K searches / yr
- 90-day growth
- -14.7%search demand this quarter
- Competition
- 91%top-5 click share · 8 brands · 62 sellers
Flapen Score
Keychain against its category
The dotted line is the Automotive average. Past it, Keychain is stronger. Inside it, weaker.
Market
The Keychain market on Amazon at a glance
Shoppers on Amazon Saudi Arabia searched for Keychain 487K times last year and spent an estimated $92K. The top 5 brands take 91% of clicks. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 487K times in the last 12 months. That counts every search on Amazon Saudi Arabia for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -14.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $92K a year.
- Searches, last 12 months
- 487K
- Growth, 90 days vs prior 90
- -14.7%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $92Ka year
- Peak month
- March1.3× the quietest month
- Top search term
- keychain114K searches a year
02 · Price
A sale here is worth $21.05.
Listings sell for $21.05 on average, from $8.86 to $48.82. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $21.05 that is $2K to $5K a year per listing.
- Average price
- $21.05inside the $15 to $100 sweet spot
- Price range
- $8.86–$48.82
- Amazon Saudi Arabia median price
- $69.41across 1,863 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$5K
- Returns
- 1.2%of orders · Amazon Saudi Arabia median 1.8%
03 · Entry bar
The bar here is reviews.
63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #30 within Automotive. It carries 1,841 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 100%
- Out of stock, average day
- 6.2%
- Average rank
- #30in Automotive
- Average rating
- 4.36 starsAmazon Saudi Arabia average 4.21 stars
- Average reviews
- 1,841per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Keychain products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
HOMEE Key Tags 50 Pack Tough Plastic ID Labels Keyring Keychain with Split Ring and White Label - 10 Assorted Colors
- Price
- $17.81
- Rating
- 4.5/5
- Reviews
- 288
- Age
- 6y ago

MINBERAND Key Organizer Compact Key Holder Metal Key Chain Minimalist key case key holder for keychain Secures 1-5 Keys
- Price
- $48.82
- Rating
- 4.1/5
- Reviews
- 180
- Age
- 2y ago

Wen XinRong Mini Cute Tennis Keychain Tennis Racket Ball Key Chain for Men Women Boys Girls
- Price
- $25.48
- Rating
- 4.6/5
- Reviews
- 348
- Age
- 4y ago

Whtawtaw Car Key Chain Ring Clip Universal Detachable Leather Belt Car Keychain New Frosted Matte Small Key Fob Accessory with O-Ring Keyrings (Black)
- Price
- $8.86
- Rating
- 4.2/5
- Reviews
- 429
- Age
- 2y ago

BELOMI Car Key Case Genuine Leather Remote Key Fob Cover Keychain Holder with Metal Hook Universal Vehicle Keyring Zipper Bag (Black)
- Price
- $21.47
- Rating
- 4.4/5
- Reviews
- 108
- Age
- 3y ago
Trending
estimated 90-day click momentum
HOMEE Key Tags 50 Pack Tough Plastic ID Labels Keyring Keychain with Split Ring and White Label - 10 Assorted Colors
- Price
- $17.81
- Rating
- 4.5/5
- Reviews
- 288
- Age
- 6y ago

Wen XinRong Mini Cute Tennis Keychain Tennis Racket Ball Key Chain for Men Women Boys Girls
- Price
- $25.48
- Rating
- 4.6/5
- Reviews
- 348
- Age
- 4y ago

BELOMI Car Key Case Genuine Leather Remote Key Fob Cover Keychain Holder with Metal Hook Universal Vehicle Keyring Zipper Bag (Black)
- Price
- $21.47
- Rating
- 4.4/5
- Reviews
- 108
- Age
- 3y ago

MINBERAND Key Organizer Compact Key Holder Metal Key Chain Minimalist key case key holder for keychain Secures 1-5 Keys
- Price
- $48.82
- Rating
- 4.1/5
- Reviews
- 180
- Age
- 2y ago

Nite Ize KMT-11-R3 Sized Easily attaches to an existing Chain or Strap DoohicKey Key Keychain Multi-Tool (1 Pack) One Stainless Steel
- Price
- $16.13
- Rating
- 4.5/5
- Reviews
- 8,274
- Age
- 12y ago
Newest
by launch date
MINBERAND Key Organizer Compact Key Holder Metal Key Chain Minimalist key case key holder for keychain Secures 1-5 Keys
- Price
- $48.82
- Rating
- 4.1/5
- Reviews
- 180
- Age
- 2y ago

Whtawtaw Car Key Chain Ring Clip Universal Detachable Leather Belt Car Keychain New Frosted Matte Small Key Fob Accessory with O-Ring Keyrings (Black)
- Price
- $8.86
- Rating
- 4.2/5
- Reviews
- 429
- Age
- 2y ago

BELOMI Car Key Case Genuine Leather Remote Key Fob Cover Keychain Holder with Metal Hook Universal Vehicle Keyring Zipper Bag (Black)
- Price
- $21.47
- Rating
- 4.4/5
- Reviews
- 108
- Age
- 3y ago

TERRIFI Solar System Planet Keychain Accessories Pendant Glow in the Dark Keychain Keyring Key Purse Handbag Car Charms
- Price
- $20.86
- Rating
- 4.1/5
- Reviews
- 34
- Age
- 3y ago

Wen XinRong Mini Cute Tennis Keychain Tennis Racket Ball Key Chain for Men Women Boys Girls
- Price
- $25.48
- Rating
- 4.6/5
- Reviews
- 348
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 91% of clicks. A locked shelf that new listings rarely crack.
Brands
8 falling
Sellers
62
Est. top-5 brand share
91%
Top 20: 100%
Est. top-5 click share
91%
Top 20: 100%
Open market
6%
- HOMEE46%
- MINBERAND24%
- COSTOYFUN9%
- Whtawtaw6%
- BELOMI5%
- TERRIFI3%
- Open — no brand owns it (2 brands, 6%)
Demand
Keychain search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Keychain search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- keychain114K/yr
- ميدالية مفاتيح87K/yr
- key chain43K/yr
- ميدالية37K/yr
- ميداليه39K/yr
- سلسلة مفاتيح34K/yr
- ميداليات مفاتيح25K/yr
- ميداليه مفتاح19K/yr
- ميدالية سيارة15K/yr
- تعليقة مفاتيح13K/yr
Reviews and returns
What reviews say buyers love and hate about Keychain
We read the reviews and the return reasons for every product selling here.
“Poor quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Keychain questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data






