57
1/4 ラチェット
Worth a lookShows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Market size
Incredible¥2.6M¥2.6M/yr · 71K searches
Competition
Great33%top-5 click share — an open shelf
Review moat
Great376.8avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Growth
Bad-4.9%90-day search growth — must beat 0% to launch
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Avg price
Bad¥2567.66avg listing price — sweet spot $15–$100
Price range
Bad¥816.23–¥9516.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price