55
turnringe
Worth a lookShows a sweet-spot price point ($37.10 avg), but soft demand (+1.2% this quarter) keeps it on the watch list.
Avg price
Incredible€37.10avg listing price — sweet spot $15–$100
Returns
Great1.2%return rate — above 5% kills the launch gate
Review moat
Good669.33avg incumbent reviews — the moat a new listing must climb
Brand share
Good63%top-5 brand share — brands hold most of the demand
Price range
Good€12.67–€147.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good€393K€393K/yr · 288K searches
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+1.2%90-day search growth — must beat 0% to launch
Signals No Dominant Brand