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Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Growth
Incredible+181.2%90-day search growth — must beat 0% to launch
Review moat
Great489.54avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.0%search→purchase rate — share of searches ending in a sale
Avg price
Okay€10.90avg listing price — sweet spot $15–$100
Price range
Okay€4.27–€20.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad73%top-5 click share — a locked-up shelf
Market size
Bad€30K€30K/yr · 45K searches
Brand share
Bad99%top-5 brand share — brand-locked demand
Signals Trending