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Worth a look

Shows searches that convert (12.0% search→purchase), but a small market ($44K/yr) keeps it on the watch list.

Market size 11Growth 74Conversion 95Competition 25Returns 91Price range 68Avg price 54Brand share 46Review moat 85Quality gap 24

Conversion

Incredible12.0%

search→purchase rate — share of searches ending in a sale

Returns

Great1.2%

return rate — above 5% kills the launch gate

Review moat

Great303.83

avg incumbent reviews — the moat a new listing must climb

Growth

Good+57.9%

90-day search growth — must beat 0% to launch

Price range

Good€4.86–€37.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good€12.53

avg listing price — sweet spot $15–$100

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Competition

Bad70%

top-5 click share — a locked-up shelf

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad€44K

€44K/yr · 29K searches

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