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51

medaillenhalter

Worth a look

Shows a sweet-spot price point ($24.74 avg), but weak search conversion (1.7%) keeps it on the watch list.

Market size 29Growth 41Conversion 21Competition 45Returns 88Price range 83Avg price 95Brand share 54Review moat 77Quality gap 43

Avg price

Incredible€24.74

avg listing price — sweet spot $15–$100

Returns

Great1.4%

return rate — above 5% kills the launch gate

Price range

Great€9.24–€48.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great468.2

avg incumbent reviews — the moat a new listing must climb

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+12.4%

90-day search growth — must beat 0% to launch

Market size

Okay€131K

€131K/yr · 311K searches

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Products