53
look keo cleats
Worth a lookShows searches that convert (16.0% search→purchase), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Conversion
Incredible16.0%search→purchase rate — share of searches ending in a sale
Returns
Great1.0%return rate — above 5% kills the launch gate
Avg price
Great€18.31avg listing price — sweet spot $15–$100
Price range
Great€8.14–€44.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+65.8%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,269.11avg incumbent reviews — the moat a new listing must climb
Market size
Bad€88K€88K/yr · 30K searches
Competition
Bad86%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand