Skip to content
48

holster

Skip it

Soft demand (-39.1% this quarter) — this niche doesn't clear our bar today.

Market size 25Growth 5Conversion 23Competition 66Returns 54Price range 84Avg price 89Brand share 59Review moat 74Quality gap 78

Avg price

Great€20.50

avg listing price — sweet spot $15–$100

Price range

Great€5.20–€74.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good544.4

avg incumbent reviews — the moat a new listing must climb

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Returns

Good2.9%

return rate — above 5% kills the launch gate

Market size

Bad€100K

€100K/yr · 268K searches

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

Growth

Bad-39.1%

90-day search growth — must beat 0% to launch

Products