66
gummifische
Worth a lookShows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Growth
Great+95.2%90-day search growth — must beat 0% to launch
Competition
Great26%top-5 click share — an open shelf
Price range
Great€4.20–€89.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great€16.29avg listing price — sweet spot $15–$100
Brand share
Great59%top-5 brand share — no brand owns this niche
Review moat
Good592.4avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad€88K€88K/yr · 371K searches
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand