60
glasflasche 1 liter
Worth a lookShows no brand lock-in (top 5 brands take 45% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Great45%top-5 brand share — no brand owns this niche
Competition
Great34%top-5 click share — an open shelf
Avg price
Good€14.85avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Returns
Good2.2%return rate — above 6% kills the launch gate
Price range
Good€4.85–€28.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good€328K€328K/yr · 1.1M searches
Review moat
Okay2,184.28avg incumbent reviews — the moat a new listing must climb
Growth
Okay+8.1%90-day search growth — must beat 0% to launch
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale