67
fahrradspiegel
Worth a lookShows demand growing +117.2% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+117.2%90-day search growth — must beat 0% to launch
Brand share
Good60%top-5 brand share — brands hold most of the demand
Returns
Good2.2%return rate — above 6% kills the launch gate
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Avg price
Good€13.66avg listing price — sweet spot $15–$100
Market size
Good€532K€532K/yr · 862K searches
Price range
Good€5.30–€28.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,761.6avg incumbent reviews — the moat a new listing must climb