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dart zähler
Skip itSoft demand (-70.1% this quarter) — this niche doesn't clear our bar today.
Review moat
Great366.23avg incumbent reviews — the moat a new listing must climb
Avg price
Good€103.54avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Returns
Good2.2%return rate — above 5% kills the launch gate
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Market size
Okay€134K€134K/yr · 115K searches
Competition
Bad76%top-5 click share — a locked-up shelf
Price range
Bad€22.58–€500.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-70.1%90-day search growth — must beat 0% to launch