42
dart halter
Skip itSoft demand (-70.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Review moat
Great203.42avg incumbent reviews — the moat a new listing must climb
Avg price
Good€14.61avg listing price — sweet spot $15–$100
Price range
Good€3.48–€31.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Market size
Bad€99K€99K/yr · 247K searches
Growth
Bad-70.6%90-day search growth — must beat 0% to launch
Signals Low Review Barrier