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60

angelrolle

Worth a look

Shows a fragmented shelf (top 5 take 20% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 22Growth 62Conversion 7Competition 95Returns 90Price range 48Avg price 95Brand share 65Review moat 82Quality gap 60

Competition

Great20%

top-5 click share — an open shelf

Avg price

Incredible€34.86

avg listing price — sweet spot $15–$100

Returns

Great1.3%

return rate — above 5% kills the launch gate

Review moat

Great354.81

avg incumbent reviews — the moat a new listing must climb

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Growth

Good+39.3%

90-day search growth — must beat 0% to launch

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Okay€10.50–€189.23

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad€89K

€89K/yr · 481K searches

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Products