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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 54Growth 13Conversion 65Competition 11Returns 86Price range 73Avg price 83Brand share 0Review moat 41Quality gap 21

Returns

Great1.4%

return rate — above 5% kills the launch gate

Avg price

Great€18.26

avg listing price — sweet spot $15–$100

Price range

Good€8.01–€34.24

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.8%

search→purchase rate — share of searches ending in a sale

Market size

Good€356K

€356K/yr · 338K searches

Review moat

Okay2,393.22

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-24.4%

90-day search growth — must beat 0% to launch

Competition

Bad87%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

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