33
terrifier maske
Skip itA small market ($5K/yr) — this niche doesn't clear our bar today.
Review moat
Incredible40.42avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great€19.60avg listing price — sweet spot $15–$100
Price range
Great€6.31–€74.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Competition
Bad73%top-5 click share — a locked-up shelf
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Returns
Bad9.1%return rate — above 5% kills the launch gate
Growth
Bad-35.0%90-day search growth — must beat 0% to launch
Market size
Bad€5K€5K/yr · 33K searches