40
swat
Skip itWeak search conversion (0.0%) — this niche doesn't clear our bar today.
Avg price
Incredible€33.98avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Great213.85avg incumbent reviews — the moat a new listing must climb
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Price range
Good€8.55–€151.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good71%top-5 brand share — brands hold most of the demand
Returns
Bad6.1%return rate — above 5% kills the launch gate
Growth
Bad-35.6%90-day search growth — must beat 0% to launch
Market size
Bad€5K€5K/yr · 469K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale