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steckbausteine
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Avg price
Great€16.45avg listing price — sweet spot $15–$100
Price range
Great€6.62–€42.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,639.46avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-27.7%90-day search growth — must beat 0% to launch
Market size
Bad€40K€40K/yr · 96K searches
Brand share
Bad100%top-5 brand share — brand-locked demand