48
shotgun
Skip itWeak search conversion (0.8%) — this niche doesn't clear our bar today.
Avg price
Great€49.39avg listing price — sweet spot $15–$100
Brand share
Great57%top-5 brand share — no brand owns this niche
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.2%return rate — above 5% kills the launch gate
Review moat
Okay2,171.76avg incumbent reviews — the moat a new listing must climb
Price range
Okay€11.37–€239.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-3.6%90-day search growth — must beat 0% to launch
Market size
Bad€80K€80K/yr · 195K searches
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale