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rotkäppchen kostüm damen
Skip itSoft demand (-94.4% this quarter) — this niche doesn't clear our bar today.
Quality gap
Incredible3.7★avg incumbent rating — lower means beatable quality
Review moat
Great161.44avg incumbent reviews — the moat a new listing must climb
Avg price
Great€18.07avg listing price — sweet spot $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Brand share
Good68%top-5 brand share — brands hold most of the demand
Price range
Good€4.88–€30.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay€155K€155K/yr · 372K searches
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-94.4%90-day search growth — must beat 0% to launch
Returns
Bad16.3%return rate — above 5% kills the launch gate