40
ritterburg
Skip itSoft demand (-26.4% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.4%return rate — above 5% kills the launch gate
Review moat
Great263.56avg incumbent reviews — the moat a new listing must climb
Avg price
Great€99.58avg listing price — sweet spot $15–$100
Market size
Good€636K€636K/yr · 596K searches
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad93%top-5 brand share — brand-locked demand
Price range
Bad€10.03–€509.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-26.4%90-day search growth — must beat 0% to launch
Signals High Price