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puzzle rahmen
Skip itSoft demand (-59.2% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Incredible14.7%search→purchase rate — share of searches ending in a sale
Market size
Good€348K€348K/yr · 309K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad7,628avg incumbent reviews — the moat a new listing must climb
Avg price
Bad€7.69avg listing price — sweet spot $15–$100
Brand share
Bad97%top-5 brand share — brand-locked demand
Competition
Bad97%top-5 click share — a locked-up shelf
Growth
Bad-59.2%90-day search growth — must beat 0% to launch
Price range
Bad€6.99–€8.40cheapest to priciest tracked listing — scored on the share inside $15–$100